How Finland embraced being ‘world’s happiest nation’
— Read on phys.org/news/2021-03-finland-embraced-world-happiest-nation.html

How Finland embraced being ‘world’s happiest nation’

by Sam Kingsley

Enjoyment of the great outdoors has become a key part of the Finnish brand of happiness

Once notorious for its bland food and long, harsh winters, Finland’s repeated success in the annual happiness rankings has helped transform the country’s global reputation, boosting tourism and business.